The Everyworld Vision

April 5, 2024

Everyworld is the first-ever web3 protocol designed to benefit users and the planet equally. Earlier today, $EVERY, the token that powers Everyworld, started trading on exchanges. This marks an exciting milestone and an important step toward the long-term Everyworld mission. With new community members learning about Everyworld for the first time, it feels important to share more about the broader vision now more than ever.

The Vision

Steam, the world's most popular video game distribution service, controls approximately 75% of the global video gaming market. It generates over $8 billion in revenue and substantial profits for its few owners who dictate its policies and benefit significantly from its success. 

Steam, like so many other marketplaces and social networks, is a massive gatekeeper to the industry it serves. The developers and publishers of indie video games are completely beholden to the Steam platform and therefore subject to a fickle algorithm that can singlehandedly dictate the success or failure of products.

Now, picture a platform akin to Steam, but built with the interests of its users in mind—where both players and developers own and govern it. This platform can operate transparently, with all regulations related to content, interaction, and monetization embedded in smart contracts, accessible to everyone and protected from random alterations.

Everyworld reimagines a near future where networks are characterized by shared ownership—driven by the transformative potential of blockchain technology.

The Everyworld vision is founded on the concept of collective ownership, recognizing that achieving true decentralization is a journey. This system is intended to challenge corporate behemoths who control the status quo: that the fate of most games is controlled by a few of the biggest platforms, specifically Steam, Meta, Google, Apple and Amazon—stacking the odds against game developers, artists, and creators who are up against these massive corporate networks. Blockchains can empower and enrich video game developers and their audiences over corporate interests. 

A New Model

The Everyworld model exists to disrupt the $600 billion advertising industry, starting with the video game sector, which is estimated to spend more than $10 billion a year. At its core, Everyworld reimagines rewarded ads, which is one of the fastest growing verticals in advertising and has been growing at a rate of 200% per year over the past several years. Everyworld leverages blockchain technology to reward people for their most valuable asset: their time and attention.

Through Everyworld’s jackpot, regular drawings are paid out to users that reward them for their time, and rewards the planet in an equal payout through a dual-incentive mechanism that creates a synergistic relationship between individual motives and collective goals.


The two-fold motivational framework functions as follows:

  • Personal Gain Incentive:  The chance of receiving a significant payout through engagement adds an element of personal benefit that can attract a wider audience to the ecosystem. It also serves as a practical incentive, ensuring that individuals are rewarded for their contributions and attention in a more immediate and personal way.
  • Charitable Incentive: Individuals are drawn to the broader Everyworld ecosystem by the opportunity to contribute to a greater good. The prospect of their engagement leading to substantial donations to organizations committed to saving the planet also provides a sense of purpose and fulfillment that not only taps into the innate human desire to make a positive impact on the world, but also fosters a community spirit that is united by a common cause. 


These incentives work in harmony to ensure that individuals are not only driven by self-interest but are also aligned with the community's broader goal of supporting the planet. 

Where it began…

Everyworld's journey began on Discord, offering users the opportunity to interact with curated short-form video content driven by a unique proprietary algorithm. This platform allowed users to engage with videos in Discord threads, fostering a community-centered environment where they could share and discuss content in general channels. To enhance interaction, Everyworld introduced a Points system, rewarding users for activities like watching videos and referring friends. This gamification strategy led to the innovative development of a proprietary quest system, which, along with the transition to a more comprehensive web app, significantly broadened the scope and reach of the platform. 

Building from its success on Discord, Everyworld expanded into a web app, introducing a quest system that further engaged its growing user base and rewarded users for their engagement with digital content. Users of Everyworld are incentivized to engage with the content in Everyworld through the distribution of points which can be earned through various methods. The web app's introduction marked a pivotal expansion, attracting a larger, more diverse user base and nurturing a thriving digital community, deeply engaged and continuously growing through active participation and collaboration.

Where it is going…

Thanks to substantial support from its early community and significant investments from investors such as Coinbase Ventures, A16Z, Animoca Brands, Hashed, and Dragonfly, among others, Everyworld has quickly expanded, achieving significant industry benchmarks and paving the way for a future of continued innovation and growth. Since its launch, Everyworld has grown to a community of ~300k community members from over 150 countries, 220k+ Twitter/X followers, and numerous features in major publications like Cointelegraph, Coinmarketcap, HackerNoon, etc. 

This is only the beginning of Everyworld. One of the recurring messages for Everyworld is that there is no digital world without a physical one and that is true for its success. 

As Everyworld evolves, the integration of digital innovations with real-world impact becomes paramount, with the goal of creating a sustainable ecosystem where technological advancement contributes to the planet. This vision drives Everyworld and community participants to build a new type of app, where digital advancements are not just for economic gain, but also for protecting the planet, ensuring a legacy that benefits both the digital and physical worlds for future generations.

Everyworld is powered by a token called $EVERY, which is now trading on Bybit, Gate.io, and other exchanges.

Learn more about Everyworld in the Everyworld abstract.

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