From scrolling to earning: How crypto is revolutionizing the advertising landscape

February 29, 2024

Everyworld is the world’s first web3 ad network designed to benefit users and the public good, equally. The project is a rewarded ads protocol in Discord where players are rewarded for watching video content. It is powered by the $EVERY token.

Marketing video games can be really difficult. Steam, the AppStore, and Google Play act as gatekeepers. Studios pay for ads on Meta, Twitch, and TikTok. Meanwhile, the potential customers who are bombarded with ads do not earn anything for their attention (or their data). Indie gaming studios pay dearly to be a part of this unforgiving ecosystem.
So, we considered how we might merge the Web3 paradigm, which emphasizes collective ownership and transparency, with a marketing network for our industry and do it in a way that benefits both the network’s users and has a positive impact on the world. 

Games have always sold ads for the network. Why not harness web3 to turn the users into the network and allow all participants to reap the benefits?

Everyworld
is the world’s first web3 ad network designed to benefit users and the public good, equally. The project is a rewarded ads protocol in Discord where players are rewarded for watching video content. It is powered by the $EVERY token. 
Everyworld is not only challenging incumbent advertising platforms but is also focused on making a significant positive impact on the planet. Everyworld allows users to watch videos and earn cryptocurrency rewards while simultaneously contributing to environmental conservation efforts.
Users watch video content and earn points and rewards for their engagement. The protocol is initially on Discord and features content about environmental conservation and intermittent promotional content for indie games and other technology products.


The Everyworld Difference:
  • Crypto Rewards for Watching Ads: Everyworld reimagines the traditional advertising model by giving users the opportunity to earn cryptocurrency rewards simply by engaging with content and referring friends. Users can engage with brand content and earn rewards and crypto payouts, making the ad experience rewarding in more ways than one.
  • Donations to Save the Planet: Everyworld is committed to addressing global environmental challenges. Nearly half of all token payouts go to environmental conservation initiatives.
  • Web3 Technology: Everyworld leverages the power of blockchain and web3 technology to ensure transparency, security, and fairness.
Why Everyworld Matters:
  • Empowering Users: By offering crypto rewards, it turns passive ad consumption into an active and potentially lucrative activity.
  • Environmental Impact: Everyworld recognizes the urgency of environmental issues and provides users with a way to cooperate toward a meaningful impact. Every click becomes a potential contribution to the planet's well-being.
  • Innovative Revenue Model: For content creators and advertisers, Everyworld presents an innovative revenue model. Brands can connect with engaged audiences and benefit from higher engagement.


Everyworld is backed by Hashed, A16Z Crypto, Coinbase Ventures, and others. 
To join and earn rewards, join the Everyworld Discord. For more information, visit everyworld.com

What are "rewarded ads"?

Ads that provide users with a value exchange in which users can choose to watch a short video ad or engage with an ad in some way, and in return, they receive some form of in-app reward or benefit. The Rewarded Ads industry has been doubling in size each year over the past several years.

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